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How the Film Industry is Letting Piracy Win

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Erratic theatrical windows, streaming shuffles, and a general lack of accessibility to major blockbusters have fueled digital piracy in 2023.

Exclusive data provided to VIP+ by piracy-focused research firm Muso suggests that the current film industry landscape is an ideal environment for film theft to flourish., as Muso found “Oppenheimer” atop the list , followed by “Avatar: The Way of Water” .

Too short of a window can also prove detrimental, however. “Shrek” spinoff “Puss in Boots: The Last Wish” was a sleeper hit due to critical praise and word of mouth, but it only spent 16 days exclusively in theaters, giving pirates a high-quality version of the film just as it was gaining attention. Muso found that a huge initial spike in piracy demand for the film occurred just two days after it was digitally released..

All three of these films are sequels to long-running, popular franchises and yet are only available on streaming services whose subscriber counts pale when compared with the likes of Disney+ or Netflix.

 

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