Loonshots: How to Nurture the Crazy Ideas that Win Wars, Cure Diseases and Transform Industries, by Safi Bahcall, St Martin’s Press
A physicist and biotech entrepreneur’s original and entertaining account of how to maintain a balance between chaos and stagnation in innovative enterprises, and improve the chance of “loonshots” — sudden, crazy, lucrative breakthroughs.A subscription helps you enjoy the best of our business content every day along with benefits such as exclusive Financial Times articles, Morningstar financial data, and digital access to the Sunday Times and Times Select.
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