PepsiCo new bottle design with virtual reality and 3D printing - Business Insider

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PepsiCo designers reimagined the classic 2-liter bottle working from home using 3D printers and VR headsets

Designers used 3D printers and Oculus VR headsets to complete the designs at home.Visit Business Insider's homepage for more storiesPepsiCo redesigned its two-liter bottles, and it relied more on 3D printing and virtual reality technology than ever before.

In the midst of the two-year redesign project, the coronavirus sent office workers home, but PepsiCo designers had the chance to use 3D printers to create prototypes in their homes. Then, product testing was completed in virtual reality, which may be where the entire industry is heading. The new two-liter bottles with a slim area to grip have already been released in Chicago, Minneapolis, and St. Paul, and Wisconsin, with rollout to the rest of the US planned over the next few years. Pepsi, Mountain Dew, Schweppes, Crush, and other PepsiCo drink brands will eventually all be sold in this new bottle.Two liter Pepsi bottles were first designed in 1970, and updated in the 1990s.

The grip on each PepsiCo brand is specific to that brand's image, with a lighting bolt-esque design for Mountain Dew.

 

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they look easier to hold when pouring, i many times have problems spilling when using the regular straight bottles

Why

They really need to stop making the bottles taller. They won't fit on a standard shelf in a fridge soon lol

thanks for this news

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