In addition to the Tuesday announcement, it also plans on investing $85 million for the transition to fully recyclable and sustainably sourced cardboard-wrap carriers later this year.
"Our business, and Coors in particular, has a long history of using packaging innovation to protect our environment, and today we are building on that rich legacy,” shared CEO Gavin Hattersley Molson Coors."Just as Coors led the way by pioneering the recyclable aluminum can, Coors Light will lead the way by moving out of single - use plastic rings in North America.
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