Media measuring company Nielsen to be acquired in $16B deal

Viewing data collected by Nielsen plays a big role in determining where billions in advertising dollars are spent each year. The company itself has annual global revenue of about $3.5 billion.

A group of private equity investors led by Evergreen Coast Capital Corp., an affiliate of Elliott Investment Management L.P., and Brookfield Business Partners L.P. along with institutional partners will pay $28 for each outstanding Nielsen share. Brookfield Business Partners will invest approximately $2.65 billion via preferred equity, convertible into 45% of Nielsen’s common equity. The equity version of the deal is worth just over $10 billion, with the remainder in debt held by Nielsen.

Brookfield said Tuesday that it anticipates investing approximately $600 million, with the remaining balance funded from institutional partners.

المملكة العربية السعودية أحدث الأخبار, المملكة العربية السعودية عناوين

Similar News:يمكنك أيضًا قراءة قصص إخبارية مشابهة لهذه التي قمنا بجمعها من مصادر إخبارية أخرى.

Coinbase Set to Close Deal to Acquire 2TM, Parent Company of Latam's Biggest Exchange, Mercado Bitcoin – Bitcoin NewsCoinbase, one of the first cryptocurrency exchanges traded on U.S. traditional stock markets, is aiming to expand its operations in Latam. For sure earning profit 🙌🏽🙌🏽 What do you think about the current Bitcoin state, since its Fear and Greed Index is 57 - MILD GREED at the moment, with price of 47820.278062790834 usd? Our analytical team has done a detailed analysis regarding BTC, but we want to hear your opinion too.
مصدر: BTCTN - 🏆 531. / 51 اقرأ أكثر »