Adidas loses legal battle with designer Thom Browne over whether it's OK to sell products with stripes | Business Insider

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Adidas loses legal battle with designer Thom Browne over whether it's OK to sell products with stripes.

Adidas loses legal battle with designer Thom Browne over whether it's OK to sell products with stripesFashion designer Thom Browne walks the runway during the Thom Browne Menswear Spring Summer 2020 fashion show as part of Paris Fashion Week on June 22, 2019 in Paris, France. Adidas argued the company's stripe designs confused consumers.www.BusinessInsider.co.

Thom Browne had already agreed to add a fourth stripe in order to avoid confusion. Adidas is known for its three-stripes logo. The lawsuit went to trial last week, with Adidas seeking $867,225 in damages and another $7 million that it claimed was equivalent to Thom Browne's ill-gotten profits. Founder Thom BrowneIn his closing argument, Thom Browne's attorney argued consumers don't confuse the two brands: Adidas is a sportswear company. Thom Browne is a fashion house.

"The notion of Thom Browne wanting to trade on the reputation of Adidas offends him. He is not Adidas," Robert Maldonado said in his closing statement,

 

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