We lost a $40M ice cream business—how we're rebuilding

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Brian Smith and Jackie Cuscuna's ice cream company, Ample Hills Creamery, was a runaway success. A few years after they launched in Brooklyn, New York, they were endorsed by Oprah Winfrey and opened a shop at Walt Disney World. Then, in 2020, the company declared bankruptcy. Six months later, Smith and Cuscuna filed for personal bankruptcy. Now they're trying again — with new investors and a bevy of lessons learned from failure.