that the global legal cannabis market could rack up $55 billion in sales in 2027. Showing strength from the Midwest and Northeast, the U.S. is estimated to pull in $43 billion for the country's legal market, with $35 billion of those sales coming from the adult-use channel.Among mature markets, Michigan has experienced the most substantial growth, and is expected to become a $3.8 billion market by 2027.
Older markets California and Colorado will both undergo modest rebounds from pandemic-era sales dips. The Golden State is estimated to take in $5.24 billion in 2027, while Colorado will pick up $1.7 billion in sales for the same time period. When asked why Michigan posted the most substantial growth among the U.S. legal markets, Roy Bingham, co-founder and CEO of BDSA, cited a number of factors ranging from a substantial increase in dispensaries to ramped-up enforcement of illicit production and distribution.
"Michigan does not track cross-border purchasing but it is a factor in nearly every market, especially those bordered by non-legal or limited states," explained Bingham."Michigan borders three states without legal adult-use: Indiana and Wisconsin have no legal access and Ohio is medical-only. These states are home to some 18 million adults."