The right product for the right market: How AI is helping brands identify consumer trends faster

  • 📰 CNBC
  • ⏱ Reading Time:
  • 41 sec. here
  • 9 min. at publisher
  • 📊 Quality Score:
  • News: 44%
  • Publisher: 72%

Singapore أخبار

Artificial Intelligence,Technology,Neutral

Supermarkets are a hotbed of competition. The aisles are lined with thousands of products vying for your attention and money, so how does a new player stand out in the crowd? The answer may sit with artificial intelligence.

Supermarkets are a hotbed of competition. The aisles are lined with thousands of products vying for your attention and money, so how does a new player stand out in the crowd?

This is where $88 billion market research industry comes into play. Traditionally, this would involve hands-on surveys of small groups of people, but the results are not fool proof – often only seeing trends in the near term, which can be a problem when launching a new product can take one to two years.

But companies like AI Palette are looking to use new technologies like artificial intelligence to transform the market. "The challenge that they always have is that consumer preferences are changing faster than ever before, and they are not able to understand and predict what will be popular one year or two years from now," Somsubhra Gan Choudhuri, Co-founder and CEO, AI Palette, toldSo how does AI Palette use large language models to predict trends? Watch the video above to find out.

 

شكرًا لك على تعليقك. سيتم نشر تعليقك بعد مراجعته.
لقد قمنا بتلخيص هذا الخبر حتى تتمكن من قراءته بسرعة. إذا كنت مهتمًا بالأخبار، يمكنك قراءة النص الكامل هنا. اقرأ أكثر:

 /  🏆 12. in SA

المملكة العربية السعودية أحدث الأخبار, المملكة العربية السعودية عناوين

Similar News:يمكنك أيضًا قراءة قصص إخبارية مشابهة لهذه التي قمنا بجمعها من مصادر إخبارية أخرى.

Feds’ $87m investment in new manufacturing plant in Pa. could create nearly 900 jobsMainspring Energy produces linear generators used to power hospitals, supermarkets and data centers.
مصدر: PennLive - 🏆 463. / 53 اقرأ أكثر »