You presumably already have the expertise and the industry contacts… all you have to do, is line up some gigs, right?According to Plexus Media Interlinks Limited, a Nigerian consulting firm, here are five tips that experts have learned about starting up a consulting business.Your prospective clients likely aren’t lacking smart or opinionated talent – if they were, they would want to hire a full-time employee, not a consultant.
Rather, they seek outside expertise because they are exploring unfamiliar problems, markets, or methodologies. They need objective insight that their in-house people can’t provide. That’s where you come in.This is a business based on relationships. The wise consultant always listens before she speaks. Never talk costs before first discussing your clients’ specific needs and objectives.
Remember, opportunities typically come in the wake of new ventures or sudden, pressing issues. That’s when you want to spring to mind as the perfect person to help. You must cultivate personal networks and strive for face-to-face interaction at all costs.Price by the hour and you’ll be viewed as a commodity. Instead, keep clients laser-focused on the lasting value you create, and bill based on scope of work and end results.
Business will wax and wane. And because no two projects are alike, you must remain flexible by cultivating a freelance support network. Use contractors from varied industries and disciplines who can introduce additional expertise and perspective. This approach also lets you reduce overhead, minimise risk, and better staff projects to meet clients’ needs.To succeed as a consultant, as much time must be devoted to acquiring new businesses, as performing assigned tasks.
With thousands of established, independent, and home-based businesses now vying for visibility, partners are ultimately buying into you and your vision as much as the actual services. Presenting a mix of case studies, testimonials, and client showcases can also prove a powerful business driver;prospective employers want to see what you’ve done, so they know what you’re capable of doing.All rights reserved.
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