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Amazon's B2B segment could be the e-tailer's most lucrative business - Business Insider

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Amazon Business may be key to Amazon's future retail growth since it already dominates B2C e-commerce and may have trouble growing its share much further:

And with B2B sales estimated to be worth $7.37 trillion in the US in 2018, there's a large opportunity for Amazon Business to pick up more sales as the marketThere are several reasons why Amazon Business might succeed in the B2B e-commerce market in the near future:

Amazon Business is estimated to already be growing faster than other key Amazon segments. RBC analyst Mark Mahaney estimated that Amazon Business' compound annual growth rate over three years is 115%, which is far faster than Amazon's retail business' performance of 28% and Amazon Web Services' 48% improvement over the same period, per CNBC.

Amazon's made a number of enhancements to its B2B offering that may make it more attractive to firms. It has added

 

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