Sam & Maudeline Black Here at TheJournal.ie, we’re running a weekly series called Business Matters, in which we meet people from all over Ireland who have adapted their business models fast to cope with the major changes brought about by the Covid-19 pandemic. If your business is changing and adapting, and you’d like to be featured, do get in touch with us at voices@thejournal.ie. We’d love to hear your story.
The first of our spirits to hit the shelves was Blacks Gin, and in 2018 we were excited to once again be ahead of the trend as we introduced Ireland’s first-ever rum, Blacks Spiced Rum, which is made entirely from start to finish in Ireland.Joining Maud and I are a five-strong team of hard-working brewers and salespeople. It’s an extremely exciting and rewarding industry to work in, and something which we have never taken for granted.
We not only had ourselves to think of but we also had our staff, and now our growing Whiskey Founders Club members who were excited to see the next phase of that project come to fruition, as we had just installed two brand new copper whiskey stills. While all of this was going on in our own bubble we were also conscious of our wider community and their struggles.In order to survive and thrive, we knew that we had to make some changes, and quickly.
Another big concern of ours was keeping our Blacks Whiskey Founders Club progressing to its next key milestone, which was the start of the distilling process. Members who had already joined were busy making plans of what they would do upon whiskey maturation like bottling and labelling their whiskey to gift to family, friends or corporate clients, others planning to sell some on the secondary whiskey market, while more are using it purely as an investment opportunity.
March every day you are locked down if you want to open Simple You are lying down until you stand up