. Now, Ziems is donating all of Serendipitous Project’s profits to the Minnesota Freedom Fund for two weeks.spoke to Sydney Ziems about how she uses her platform for good, what it means to be a black female business owner, and the importance of inclusivity.
As for the inspiration behind her gorgeous creations, Ziems looks to the past, art, and nature. She is obsessed with Victorian and Rococo fashion. “Art also plays such an important role,” she says. “Sometimes, I just browse through art books and see what calls my attention and figure out how I can take elements of a picture and make it an accessory without making it too literal.”
Given that sustainability is a major part of the Serendipitous Project, Ziems also likes to work with natural materials, such as pearls, stones, sea glass, and shells. Not only does Serendipitous Project help the environment, they also use their platform to raise awareness about social issues. In the wake of the George Floyd protests, Ziems wanted to give back in whatever way she could, so she decided to donate two-weeks worth of her business’ profits to the Minnesota Freedom Fund. Giving back has always been an integral part of the Serendipitous Project — for each seasonal collection, Ziems selects one piece to give a percentage back to charity.
While buying from black-owned businesses is essential, another key component is being vocal about your support to broaden the network and allow for more potential customers. “At the end of the day, people you don't know about are invisible and if we keep black people from being as visible as their white counterparts, they will never reach the same capability of success,” Ziems says, adding that it’s important to be and “stay mindful of [this] when on Instagram and at work.
You should see My jewels
Let's manage out waste 🏋🏾♀️🏋🏾♀️🏋🏾♀️🙏🏾🙏🏾🎗🎗
“Achievement has no color” ― Abraham Lincoln
MNFreedomFund 뒷구멍으로 호박씨 깐 쪼국 일가족 무식한 고발쟁이 강용석 텁석문 개뼉다귀 만회할 철호의 기회 놓치지마/미소지기 경기도 파주 민통선 마을 투표소 혼외 유령 무료입장 DNA 인지 관건[문빗장과 자물쇠를 아울러 이르는 말.] '어떤 사물이나 문제 해결의 가장 중요한 부분'
oooh nice, thank you!