Founder Bak Kut Teh appeals to customers as business plummets amid pandemic

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42-year-old brand Founder Bak Kut Teh is in danger of shutting down due to poor business, and the owner is appealing to customers for support.

SINGAPORE — The second-generation owner of Founder Bak Kut Teh has called on customers for help to keep the chain of restaurants afloat as business plummeted amid the COVID-19 pandemic.

These discounted menus will be offered at Founder Bak Kut Teh’s Hotel Boss, Bugis and Downtown East outlets. The promotion is not valid for the flagship outlet on Balestier Road. “We heaved sighs of relief when Phase 2 was announced and dine-in, finally permitted. My dad was elated, grinning from ear to ear, and gleefully headed down to the restaurant in the wee hours to prepare the aromatic Bak Kut Teh broth himself. We were hopeful that the situation would turn for the better. But we were wrong. Even now, we continue to walk into our empty restaurants with no diners in sight. In our 42 years of business, these few months are the most tiring, trying and difficult.

 

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