New Standard Institute Unveils 'Roadmap' to Rebuild a Better Fashion Industry

How citizens, brands and media can move toward the ideal that the word "sustainability" represents.Author:Whitney BauckPublish date:Sep 16, 2020As Covid-19 has turned life upside down and laid bare the already-existing inequalities in the fashion system, there's been much talk from sustainability advocates about the idea of "building back better.

NSI's new resource, entitled "Roadmap for the Rebuild," breaks down the path to positive change for three different kinds of stakeholders: citizens , media and brands. While some of the advice outlined will sound like things sustainability nerds have heard before, other pieces are more unique. Part of doing that, implies the report, involves fashion media professionals learning to think more critically about the sustainability claims that are often thrown their way in the form of press releases riddled with unsubstantiated claims or "cherry-picked" sustainability facts.

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