Nike shoes are seen on display in New York March 18, 2019. — Reuters pic
The company experienced big increases among consumers working out on the Nike Training app, while the “Nike Running Club” app has been downloaded more than million times in each of the last four months, said Chief Executive John Donahoe. “How cool is it to be able on a weekend to watch literally 10 hours, NBA, NFL, MLB, NHL, football, US Open tennis, a major golf tournament,” Donahoe said. “We are thrilled about that... We think that's good for consumers, and it's ultimately good for Nike.”
Revenues dipped one per cent to US$10.6 billion. The company scored revenue increases in Greater China and Europe/Middle East/Africa, but North American sales declined modestly. During the quarter, Nike said its profit margins were pinched by higher promotion spending to reduce excess product inventory and higher supply chain costs.