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McDonald's adds pastries, but ignores All Day Breakfast - Business Insider

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McDonald's is adding 3 new pastries to its menu, as its All Day Breakfast lineup remains in purgatory

that there would be a "re-dedication from a marketing and investment standpoint" to rebuilding breakfast sales, hinting that the chain was working on new menu items.

"We're continuing our breakfast innovation by adding tasty new sweet options with our new McCafé Bakery lineup," Linda VanGosen, McDonald's USA's vice president, brand and menu strategy, said in a statement. "We know our customers deserve a break now more than ever, and are excited to give them another reason to visit their favorite breakfast destination by offering delicious flavors they crave, any time of the day," VanGosen continued. The McMuffin is not on the all-day menu anymore.However, while customers have flocked to the fast-food chain for recent promotions, some have been wondering about the return of an old favorite — All Day Breakfast.

McDonald's stopped serving All Day Breakfast in late March due to the pandemic. Months later, it still has not returned."removed All Day Breakfast from the menu to simplify operations in our kitchens, which we saw provided better speed of service and order accuracy." Many franchisees and employees are rallying against the return of All Day Breakfast. Cutting back on the menu has allowed locations to speed up service and reduce complexity at a time when the drive-thru is more important than ever. A representative for McDonald's told Business Insider the chain has no update on plans to bring back All Day Breakfast.

 

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More sugar

Is that a fritter😋

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