, this was on the horizon as early as October. Comscore estimates the total Middle Kingdom 2020 box office was $2.74B, although the China Film Administration has it slightly higher at $3.12B . Domestic box office is estimated at $2.28B, per comScore.China has shown strong bounce-back during the pandemic which nearly a year ago made it among the first markets to shutter cinemas, and forced it to miss out on the typically lucrative Lunar New Year period.
China has its own New Year coming up and signs are pointing to a massive frame beginning February 12 with, most significantly,A Little Red Flowerdirector Yan Han and grossed RMB 255M on Friday after previews began at 6PM local time Thursday. The running cume through 7PM local time on Sunday is RMB 740M and counting.with RMB 160M on January 1 and a total through Sunday evening of RMB 509M .