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Meet The Entrepreneur Stirring Up The Cookware Industry And Creating Educational Programs To Help Black Girls Thrive In Culinary Arts

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Countertop appliances like pressure cookers and air fryers have gained popularity, with dozens of cookware brands providing their own version. But in a $5.8 billion industry where Black women founders are scarce, Thomas saw a gap in the market and filled it with her brand, Premadonna’s Cookware.

Premadonna’s Cookware isn’t the first time the innovative entrepreneur has started a successful business by improving on an existing product. After the birth of her second child, Thomas had been searching for a way to feel confident about her body again. She bought a girdle from a strip mall in Miami but noticed that the small sizes didn’t accommodate curvier bodies.

She learned quickly from those errors, growing Waist Gang Society to a profitable company, before pivoting to pursue her passion for making quality cookware accessible to everyone. Thomas advocates for passion as a key business principle. For her, passion has inspired a dedication to customer service and brand experience. She has always gone the extra mile to give her customers her best, including rigorously testing every product in her personal kitchen before launch.

Thomas noted that her careful testing process has helped her prevent the manufacturing defects and delays that can damage brand reputation and customer trust. She’s also extremely careful about the manufacturers she works with. Before launching Premadonna’s Cookware, Thomas searched through Google results, We Chat forums, and books about product sourcing to make sure she was investing in the best vendors.

“Being able to have the product in hand and somewhere my staff could work from really birthed the success of my brand. That space was a great investment.”

 

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