Better labelling of plant-based protein might help, not hinder, the vegan industry

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Opinion: Better labelling of plant-based protein might help, not hinder, the vegan industry

Have you ever been in a rush at the supermarket buying sausages, burgers or bacon and, when you’ve unpacked your groceries at home, realised you’ve accidentally bought a vegan alternative?

People live busy lives, grocery shopping can be a chore and not everyone is reading labels particularly closely. Still, this took me by surprise. As someone who has been vegan for 15 years ,I had never imagined we would be in an era where there are so many meat-like vegetarian options on the shelf that people would be consuming them by mistake.

For many who have shunned animal products for ethical reasons, the accidental purchase of vegan food by meat eaters is something to be happy about, and an inquiry into the labelling of alternative products is considered an ideological attack on the plant-based sector. But duping people, intentionally or otherwise, into buying or eating vegan protein is both economically and morally unwise.

 

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Religious beliefs such as veganism often rely on false advertising

Doesn't matter whether it helps or hinders people just deserve honesty.

How could anyone 'accidentally' buy plant-based food in a supermarket unless they were stupid? It's in a section on it's own! And even if they did, so what? Why not give it a go?

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Better labelling of plant-based protein might help, not hinder, the vegan industryDuping people, intentionally or otherwise, into buying or eating vegan protein is both economically and morally unwise | Opinion by JennieDuke JennieDuke JennieDuke Why is it only certain people can reply to comments put out by The Age- the Biloela family for example. Aren’t we entitled to give an opinion? This is a communication platform is it not!
Källa: theage - 🏆 8. / 77 Läs mer »