For anyone innovating in their space, don’t be afraid to go after a pain point that is difficult to solve. This is usually where you can stand out and differentiate yourself from your competition.
“For example, doctors are trained to diagnose and treat, but few have been trained to converse effectively with their patients. That’s why we’ve created a platform to address sensitive topics like death or drug use. The anonymity of technology can help medical professionals overcome that gut-wrenching feeling of bringing up the next talking point in an uncomfortable discussion,” notes Dr. Fofanova.
“Early on, we were so fortunate to have the unconditional support of Dr. Toby Hamilton, founder of Emerus and serial entrepreneur in the healthcare industry,” Dr. Fofanova shared. “He took us under his wing, pulled out his playbook, and opened up his network to us. A good mentor is worth their weight in gold. It was through him that we met Jamie Reynoso, chief operating officer of Clover, who doubled our network and helped us get into Techstars.
ShibAMA