Brenna Preisser, president of business acceleration and chief strategy officer at Brunswick Corporation, the largest maker of recreational boats, is working to transform marine culture into a more inclusive and inviting community.
Preisser, who's worked at Brunswick for 17 years, has championed innovation at the company by introducing strategies for diversity and conducting programs and initiatives that inspire underrepresented groups to work in the marine industry, or simply get on the water. "Our efforts around diversity have really started with our strategy. We ask ourselves how can we create outreach in the community? And how do we make sure that our organization represents our customers and our aspirations?," she shares with CNBC Make It."The programs and initiatives that we've put in place across the organization have really gained traction, and momentum, where we're really starting to see a lot of success take root in the organization.
Brunswick recently launched an initiative called Tide, where they promote workforce engagement, affinity groups, and outreach for employees and the community. Preisser also commends Brunswick for their improvements to diversity in leadership. "We've made great gains in leadership and diversity among our leadership ranks. I'm so proud that for the first time, we have a female board member. And so what we're really starting to see from the top of the organization is a very powerful multiplying effect, down to employees feeling empowered to take the lead and engage in programs."
MakeIt Could you help a stranger out. Help in return for a book, is that so bad to ask? I need 294 people, even if you can't help monetarily,1k RT's and who knows I find my 294 in this pool of 300 million! Link in pinned tweet. PS-Humor is to mask the pain. Don't judge pls. Just RT.
MakeIt here are my naked photos