The director general of NBC, Mallam Balarabe Ilelah, who stated this when he, alongside the registrar/chief executive of Advertising Practitioners Council of Nigeria , Dr.
The APCON registrar noted that the intervention of the EFCC is strategic to the success of the ongoing industry reforms. He further noted that such intervention will eradicate financial corruption and unethical practices in the industry. The registrar seeks the partnership of EFCC to provide financial security for the advertising industry against all forms of financial crimes as these inhibit the growth of the advertising industry.
He enjoined the two agencies to come up with a detailed proposal on the intervention of EFCC including framework and scope of intervention. The DG of NBC and the registrar of APCON thanked the chairman of EFCC for the audience and the pledge of the Commission’s support for the industry reform.