To do its bit to tackle climate change, the company has decided that in 2022, its greenhouse gas emissions from air travel should be half what they were in 2018. This target has been added to the factors used to allocate company bonuses.
Big Four accounting firm EY, meanwhile, has embedded nudge theory — the idea that small design changes can shift behaviour — into its internal travel booking systems to prod staff to take greener trips. They are quite right to do so. Some companies may be acting to meet ever more exacting net zero targets.
This does not seem too onerous, especially considering that many of the companies that scored poorly have ambitious plans to cut their total emissions.
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