Buy Salesforce as cloud company goes down the 'Microsoft pathway,' Macquarie says

Salesforce could be a big winner going forward, according to Macquarie. The cloud software company got an outperform rating from the firm and a $210 price target, which represents upside of 28.8%, after an analyst coverage transfer. Analyst Sarah Hindlian-Bowler said the company is less likely to be hit by global macro headwinds while entering a period of "graceful maturation.

Last year, Bret Taylor took over as co-CEO alongside Marc Benioff . Hindlian-Bowler also said that Salesforce is already a leader in customer relationship management with its 360 platform, she said, which has the draw of having an all-inclusive experience for companies looking to digitally transform. Within the next two years, she said there is potential for Salesforce's products to consolidate in a "suite" like Microsoft did.

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