The Association of Fast-Food Confectioners of Nigeria , has stated that Nigeria’s organized fast-food industry is estimated at N250 billion , and has been growing at a 10% annual rate in recent years.
It was observed that since its incorporation in 1999, Food Concepts Plc have dominated the Nigerian market. The statement averred that increased urbanization, a growing working class, adoption of digital innovation, and changing consumer lifestyles have been identified as key factors driving sustainability and growth in the country’s QSR sector, adding that other drivers include Nigeria’s booming tourism and hospitality sector, technology adoption, and increasing demand for new flavors.
“In terms of technological trends, restaurants in Nigeria are now more frequently implementing payment methods that make it simple for clients to make payments using Point of Sale systems. This improves accessibility, and convenience and helps QSRs to align with existing cashless policies. “Every QSR must prioritize consistency and quality if it wants to succeed in the long run. Customers can expect the same level of consistent, high-quality service each time they enter a restaurant. This boosts consumer confidence in the brand and may greatly affect the entire enterprise.