Women: The Ultimate Niche Market?

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Women are not a niche market—and investors that realize this make a lot of money

 

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Not sure how anyone can believe this. Women make a LOT of purchasing decisions, for themselves and others

I cringed during this episode

Who is saying 50% of society is a niche market?

I Agree...

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Women: The Ultimate Niche Market?Women are not a niche market and investors that realize this make a lot of money, and everybody wins. No need to read the story I guess. Apparently, They're NOT a niche market. PicIsWortha1000Words Considering women make 80% of consumer purchasing decisions, you're a bit behind the times, Forbes.
Källa: Forbes - 🏆 394. / 53 Läs mer »

Top Economists Grapple With Industry’s ‘Reputation for Hostility’ Toward WomenBen Bernanke and Janet Yellen—after fighting financial crises and anemic economic growth as Federal Reserve leaders—are turning their attention to a different problem: How women are treated in their own profession. The same as men if they put in the same hours, dedication and effort and garner the same results. Next, please. 'Whenever women have insisted on absolute equality with men, they have invariably wound up with the dirty end of the stick. What they are and what they can do makes them superior to men [...] They should never settle merely for equality. For women, 'equality' is a disaster.' (H)
Källa: WSJ - 🏆 98. / 63 Läs mer »