on Sunday of the combination, capping a months-long effort by WWE to explore a deal. The wrestling circuit has proven to be one of the most reliable ratings draws in an era of fragmentation, and is now going to be under the same roof as mixed martial arts outfit UFC, a potent draw among young male fans.
In the filing, the companies said a new public entity will be run by Ari Emanuel, who is already Endeavor CEO. The new company will be a subsidiary of Endeavor, with 51% of it controlled by Endeavor and the other 49% controlled by WWE. Vince McMahon will be executive chair of the board.Merger Morass: NAB Rips FCC For Trying To Send $8.
“This is a rare opportunity to create a global live sports and entertainment pureplay built for where the industry is headed,” Emanuel said. “For decades, Vince and his team have demonstrated an incredible track record of innovation and shareholder value creation, and we are confident that Endeavor can deliver significant additional value for shareholders by bringing UFC and WWE together.
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