He recommends that businesses focus on what he calls the three Cs of building a recession-ready business, namely costs, customers and collaboration.Lower costs to get recession-ready
He suggests outsourcing certain non-core activities to reduce overhead costs and free up internal resources to focus on core business activities. “The Courier Guy offers competitive and transparent pricing options for business clients nationwide, that reflect the quality and reliability of its services, including special rates for selective industries or delivery volumes.”
Another good way to get recession-ready is to ensure that your business strategies place a heavy weighting on client retention. To keep clients happy and satisfied during a recession, Pitchers says companies must prioritise excellent customer service and a personalised experience. Collaboration involves identifying suppliers in your industry or related industries that can help you to stay up to date with market trends and identify new opportunities. This goes hand-in-hand with another robust recession-proof strategy for businesses to be agile and adaptable to ensure they can pivot their business strategy, if necessary, by shifting focus to a new product or service, or targeting a new audience or market.