The Big Picture Roxanne Kaiser was a standout cast member on season 2 of Netflix's hit reality TV show The Ultimatum. Some viewers loved her entrepreneurial spirit and independent ways, while others saw her as a villain due to her treatment of her castmates, including her boyfriend , Antonio Mattei. No matter what fans think of Roxanne, one thing about the reality star is undeniable: she is extremely focused on her business, making money, and being a boss.
Roxanne mentioned that she is the CEO of a company she started multiple times. But oddly, viewers didn't find out the nature of her business until the reunion, and even then it was only briefly noted. Perhaps this was a conscious decision on Netflix's part not to promote The Ultimatum star's company, to avoid an influx of future contestants seeking to advance their careers. The name of Roxanne's business is PastedNip, an online retail company offering premium bra alternatives .
PastedNip is a dropshipping company, meaning Roxanne and her business partner do not actually fulfill orders themselves. Essentially, a dropshipping retailer lists products on their website without keeping inventory. When a business like PastedNip receives an order, it then purchases the product from a third-party supplier that ships directly to the customer.
Roxanne may also make money as a social media influencer. Although the exact amount and method of calculating payment vary by brand, sponsors pay social media influencers a pretty penny for advertising their goods on Instagram. The reality star has 71.2k Instagram followers, a number that is rapidly increasing as more Netflix viewers watch The Ultimatum season 2. According to Entrepreneur, this makes Roxanne a micro-influencer , and she may earn as much as $7,120 per post.