TITLE SPONSOR BARCLAYS and the new company overseeing the top two tiers of English women’s football have agreed to the biggest deal in the history of the domestic women’s game.
WPLL CEO Nikki Doucet said: “Barclays has been a leading light when it comes to supporting women’s football, and they become a founding partner for WPLL as we embark on a transformational journey to grow the game. According to Barclays data, the league now attracts 3.2 million followers, with average attendance at matches up 283 per cent since the 2021-22 season.
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