Tencent is best-known for its WeChat messaging app and a suite of popular games but is aiming to expand into business services as consumer internet growth slows and companies shift number-crunching from their own computers to the cloud.
“Our focus will be to capitalize on the advantages that Tencent has with the global video games eco-system, and help more customers – some of whom are Chinese businesses going overseas, some of whom are local game developers in foreign markets,” Tong said at Tencent’s headquarters in the southern Chinese city of Shenzhen.
“This segment will drag down the margin of Tencent,” said Morningstar analyst Chelsey Tam. Still, she said, “compared to 2C, 2B has a very low penetration in China and strong growth potential.” Tong said industries Tencent is targeting include mobility, fitness and finance. He said the firm is also expanding its cloud business internationally and seeking partners in South Korea and Southeast Asia to offer cloud-based games.
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