Airline industry to launch drive to counter flight-shaming movement

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Lobby will explain how the industry is reducing its environmental impact as demand weakens over climate change concerns

An airplane of the Spanish low-cost airline Air Europa prepares to land at Barcelona's airport in El Prat de Llobregat on June 6 2016. Picture: AFP/ JOSEP LAGO

The International Air Transport Association , a global lobby that represents nearly 300 airlines, is co-ordinating the campaign that will involve industry stakeholders. Iata is co-ordinating the plan through the Air Transport Action Group, a coalition of industry organisations and companies.De Juniac did not say when the campaign will launch but said it will be available to stakeholders across the industry including airports and airlines.

Commercial flying accounts for about 2.5% of global carbon emissions but without concrete steps to alleviate the problem, that number could rise as global air travel increases.

 

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