A VC says sports betting startups need to broaden audience of bettors - Business Insider

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A VC who invested in FanDuel early says sports gambling startups need to evolve their view of bettors

Spectators play the Kentucky Derby game during ladies day of the St Leger Festival at Doncaster Racecourse on September 12, 2019 in Doncaster, England.simply click here to claim your deal and get access to all exclusive Business Insider PRIME content.

Martino told Business Insider that startups are playing it too safe by developing gaming apps for traditional bettors.

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