How Netflix's African originals show commitment to the continent - Business Insider

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 71 sec. here
  • 3 min. at publisher
  • 📊 Quality Score:
  • News: 32%
  • Publisher: 51%

ประเทศไทย ข่าว ข่าว

ประเทศไทย ข่าวล่าสุด,ประเทศไทย หัวข้อข่าว

Netflix in Africa: How the global streaming superpower showed it was serious about telling African stories with local voices — and why others will follow

Tendaiishe Chitima, the lead actress in the Zimbabwean film "Cook Off" — the first film from the country on Netflix.Global streaming giant Netflix and other major entertainment companies are increasingly investing capital in African-made programming and content.

Apple, Warner Music, Sony Music, and Universal Music are seizing the opportunity to be part of the African entertainment boom, setting up offices and acquiring African music labels. Netflix, the global streaming superpower, didn't enter the African market until 2016, but did so with a vision of telling African stories with African voices — since then, it has invested an extraordinary $17 billion in African-made programming and content.

Netflix launched its "Made in Africa" collection in May, featuring hundreds of Netflix titles shot in Africa. It included Nigerian drama Lionheart, which Netflix won the right to distribute after its Toronto Film Festival premiere. In February, Netflix released its first African original, the South African crime series "Queen Sono" In May it followed this up with "Blood and Water," starring South African actress Ama Qamata.

Expansion into any new market varies in its impact, and Netflix's emerging market venture has had its challenges. Many African countries still struggle with infrastructure and energy resources. Power cuts, high data costs, and slow broadband are still major parts of navigating business in African cities. In some areas, there is no connection at all for streaming. Netflix's flat global price is unaffordable to many in Africa, where 85% of people live on less than $5.

 

ขอบคุณสำหรับความคิดเห็นของคุณ ความคิดเห็นของคุณจะถูกเผยแพร่หลังจากได้รับการตรวจสอบแล้ว
เราได้สรุปข่าวนี้มาให้อ่านอย่างรวดเร็ว หากสนใจข่าว สามารถอ่านฉบับเต็มได้ที่นี่ อ่านเพิ่มเติม:

 /  🏆 729. in TH

ประเทศไทย ข่าวล่าสุด, ประเทศไทย หัวข้อข่าว

Similar News:คุณยังสามารถอ่านข่าวที่คล้ายกันนี้ซึ่งเรารวบรวมจากแหล่งข่าวอื่น ๆ ได้

An inside look at aerial firefighting of raging West Coast wildfires - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
แหล่ง: BusinessInsider - 🏆 729. / 51 อ่านเพิ่มเติม »

Limited-time offer: Business Insider subscription with Brex card - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Who TF would want a business insider subscription Why don't I get this with my AMEX platinum?
แหล่ง: BusinessInsider - 🏆 729. / 51 อ่านเพิ่มเติม »

Disney, Universal, Netflix pandemic movie strategies reshape Hollywood - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Blah blah blah Netflix’s own movies sucks
แหล่ง: BusinessInsider - 🏆 729. / 51 อ่านเพิ่มเติม »