Why Your Business Will Suffer Financially If It Is Out Of Alignment With Your Strengths

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Incorporating your strengths as a critical component of your business will create a more successful outcome, financially and otherwise. Emily Gough, Founder and CEO of Room to Grow, knows exactly what that's like and shares her story with you.

But with all change comes lessons, and Emily has lessons to share with you on how to run a business that reflects your true purpose in life.1. If you are withholding your key strengths, you are not fully invested in your business

When change creates fear, even subconsciously, there will be resistance to shifting directions. That inner conflict will be reflected in less satisfied clients and lower revenues. When you showcase your strengths and experience, it feels natural, and you feel confident doing it. People sense that, and they trust you and invest in the offer.Staying within our comfort zone feels safe.

When you feel drained, you will not feel the natural desire to work and help others; it will feel more of something you have to do than what you want to do and what you enjoy doing. Your business will feel like an obligation, with little enjoyment attached. It is essential to move past the fear and resistance to taking action because even if there are some missteps, the lessons learned and growth gained will be invaluable and ultimately help you achieve the desired outcome.

The bottom line is that to be a financially successful entrepreneur, it is essential to follow your intuition and have your business aligned with your values and personal strengths. To serve both yourself and your clients with integrity, assess and utilize your strengths in a way that will keep you energized and relevant. After all, chances are you seek entrepreneurship to have fun with work!

 

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