Fanatics has a massive database of sports fans and their favorite teams from years of order placements. The company sends targeted emails to sell merchandise around team events. It could leverage a similar strategy with online gambling and promote bets to customers based on their favorite teams.
"The question for the Fall is will PENN's launch of ESPN Bet destabilize what was a rationalizing competitive landscape," Shaun Kelley, Bank of America research analyst, wrote in a research note on Tuesday. "The big question is, that gap is probably going to close with the others, but will people transition over?" Beynon said.
เราได้สรุปข่าวนี้มาให้อ่านอย่างรวดเร็ว หากสนใจข่าว สามารถอ่านฉบับเต็มได้ที่นี่ อ่านเพิ่มเติม: