In this exclusive two-part interview with Lineshree Moodley, Country Head for Visa South Africa, we will embark on a journey to explore the ever-evolving landscape of payments, fintech, and e-commerce in Africa. In part-one of the interview Lineshree shares her valuable insights on current trends in the fintech and e-commerce sectors and how this is set to transform the digital payments landscape in the coming years.
We have seen that when you enable digital payments you add about one percentage point to the annual GDPs of mature economies and more than three percentage points to those of emerging economiesContactless payment technology, presents a significant opportunity. E-commerce payment volume has grown by 3x in Africa over the past five years. The adoption of contactless payments through cards and mobile wallets like Apple Pay and Google Pay will continue to grow.
Payment providers can adapt their services to align with this untapped opportunity: with a direct line-of-sight to everyday spending, they can use digital tools to help consumers understand the environmental impact of their buying decisions and to behave more sustainably.Driven in large part by the fintech community, the B2B payments space is changing and at pace. There is recognition that B2B buyers are people first and that they have come to expect people-centered products and services.
As growing businesses look for one-stop-shop payments providers, where cards are one part of an overall integrated solution, there is an opportunity for financial service providers to step in and build new solutions to address these needs.Looking past the turbulent cryptocurrency trading markets and high-visibility collapses reveal foundational “web3” technology innovations that businesses can no longer ignore.
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