He said that despite the pain of watching two decades of work crumble, he has no regrets about an approach to the restaurant trade which "employed loads of people" but was difficult to sustain.Advertisement
The star, who rose to fame as the "Naked Chef" before building a large empire of restaurants, TV shows and cook books, is proud of what he achieved.SImon Schluter"I created something really magic, did amazing things, employed loads of people, bought only through food systems that were really positive."I just couldn't make it last sustainably, and there's a million reasons, that I've said a million times, as to what our challenge was, but I lost this time.
Oliver added that caring about ethical sources of food and fair treatment of staff was not a lucrative business model.A handful of restaurants bearing the celebrity chef's name survive in Australia.
it should be the MOST important business model
Being anti British and a bigot didn't work for you then? He should apologise to the British People. For saying his allegiance was with the EU the British were lazy And he would only employ immigrants,as they work harder.Pity All the Immigrants didn't go to his restaurants to eat
Does a level playing field ever really exist?
His problem is he expanded too fast too quickly. He should have just focused on the UK instead of going global.
KellyAlspals He paid little attention to nutrition science, showing rubbish health fad videos every time I passed his outlets on the highways stops here in Oz
I agree, the traditional restaurant business model is dead in my opinion. I believe in a few years time we will have an industry of dark eateries. No walk ins, No bookings, order online and Uber Eats guy picks it up. That is the future of restaurants!
He's on it
He became too big, too quickly, many business people make the same mistake.
Switch on mate, it's because your restaurants serve lousy expensive food.
Bullshit. Your business plan should cover all ‘proper’ expenses and competing sales costs. If your business plan shows your bottom line is losing money by not paying award wages - then you don’t start the business.
Its a savage business
I think he did his best work in the shows teaching people to do their own cooking with ethical food and avoiding waste. I also think there are seriously difficult times for all hospitality venues as austerity begins to bite further up the wage food chain.
It's a crowded market plsce
Nice guys come last unfortunately. No more so that in business
Good riddance
George Colombaris could have told him how to do it.
Being a shit business man is also not a level playing field
As opposed to opening too many restaurants too soon and oversupplying the market? Sad that he has to blame ethical conduct as the cause instead of his business mismanagement.
Not a good outlook for Jamie’s range in woolworths 🤔
Many more business to follow - the only ones that will prosper are those run and staffed by family members.
Well it's a great thing he is no longer in business then, innit
Australia will be occupied by Communist China