But the founder and chief executive of meat substitute maker Impossible Foods, Patrick Brown, made a bold claim in an interview with CNBC’s Jim Cramer.
“ “This is why I think people are increasingly aware plant-based products are going to completely replace the animal-based products in the food world within the next 15 years. That’s our mission. That transformation is inevitable.” ” — Impossible Foods CEO Patrick Brown There is, to be fair, a way to go, even with the growth for companies like Impossible Foods and rival Beyond Meats BYND, -2.52%. According to the annual Power of Meat study, animal-based meat sales in the U.S. were $50 billion in 2019, compared with $760 million for their plant-based rivals.
Impossible Foods on Tuesday signed a deal with Starbucks SBUX, -3.08% to carry its breakfast sandwich at U.S. locations.
I really don't think so. These plant-based products have ingredients many won't accept.
So stupid
this is fake news
I will hunt vegans in the streets if need be. I will not eat that junk food garbage
Those garbage burgers will never replace the real thing.
Either it goes or we go. Make your choice.
Noooooo. 🙄
What will happen to the animals once the revenue from.raising them is gone and the crops they feed on are gone and the farmers who raise them and care for them are gone?
Just develop a Ribeye steak that tastes like vegetables. That'll be a huge seller...🙄
Buy $fmci it's amazing vegàn fare... really!!!
The best plant to meat processor is a steer.
Dear Impossible Foods...when people were hoarding everything thing in sight, including items that are NEVER sold out (e.g. canned slimy asparagus, bottled pig knuckles, spam), the one thing there was PLENTY of was your overpriced, fake bullshit product. Grocery shelves dont lie
inversebrah
No. It’s not. Sorry.
Stupid headline about a stupid industry by a stupid media.
😂 15 years from now I'll be enjoying the most delicious filet mignon a cow ever gave the world and I'll mock you for this ridiculous statement. Cheers!🥩🥩🥩
This is such good news. Animal cruelty needs to stop. But the excuses aren’t but with this y’all sure definitely have less excuses to not make the connection. this is amazing.
No.
Good luck pumping and dumping that one....financially and gastrointestinally
This CEOs statement alone is a reason not to invest. The shear idiocracy shown in this misguided claim would have me question his ability to actually lead. What a absolute moron.
LOL- people ARE becoming more aware of what garbage goes into plant-based food to make it edible, true- good luck with your mission to drown the world in Estrogen......
LOL 15 years way to be unrealistic make it a 150 and i ll give you a maybe.
Peak Meat
Lol .......no
It’s not going to replace it but it will be or should be on every restaurant’s menu by then. And I’m a vegan!
What’s this guy going to say right? He’s probably one of the men with the largest upside if that happens, so he will say whatever he has to say to make it happen. Move on, people.
Will our dogs and cats be forced to have this diet? What about zoo animals? Breeding program animals? Why just humans?
The idea of replacing meat with plant based products is an irresponsible pipe dream. Considering that only about 10% of the world's agricultural land is arable, the attempted phasing out of meat will lead to global hunger.
Are they completely unaware of lab grown meat? That’ll catch on before this
Says the person wanting to sell lots more 'plant based foods'. 'I would leave those woods for five minutes, says Bear' is pretty much in the same class.
Fake news
lol
I AM NOT PUTTING ANYTHING IN MY BODY BillGatesBioTerrorist HAS ANYTHING TO DO WITH.....EVER!!!
Am sure we would have it ,it will only be more expensive than normal.....
🤢🤢🤢🤢🤢🤢🤢🤢🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮ImpossibleFoods
Good luck with that.
Faaaaaark off
Get fucked
That would be a sad day
One bad study result and Impossible Foods is gone.
Plant based is a joke, no amount of chemicals will ever replace a juicy steak
Lol ya sure they are 😂😂 😂😜
That's not happening. Lol
Stupid
Plant based is shit and normal smart ppl know that. Yea y’all are talking about sheep like the protesters will be taking it more than ppl.
No we aren’t aware. Last thing people need is more heavily processed fake food.
This rather silly notion keeps buffeting my feed, stop the cray
🐥🐥
Tell that to Texas and see what happens
Unless you kill me that ain't happening
We will not accept this
Liars
Uh..bet not
If we weren’t supposed to eat animals they wouldn’t be made out of meat.
The bad thing about impossible burgers is that they’re almost as unhealthy as the real thing.
Who speaks in terms of inevitability? Thanos, the Chinese Communist Party, and Impossible Foods
Since getting gastric bypass I’ve found plant based products work better with my body. I love that this is becoming more popular.
Far reach...
Replace is too strong a claim ! grow yes yet will co exist with animal As more new customers develop the palate or cause. It will steal share but not eliminate meats
Have you considered investing in an emu farm? I hear they're making a comeback waaay before this nonsense.
Complete bull shit
Ahhhh....no.
Hilarious!
Those goats and chicken in my yard says otherwise. Haitians eat real meat.
Humans are made to eat animals. The meat industry will never go away.
That means our diets will contain TONS Of salt.
And then everyone will start bitching that pigs, cattle and chickens are going extinct.
Not a chance 💪🥩☘️
Hahahaha!
Never. I will be starving to death or moving further into the country to hunt.
No estrogen for me, thank you
Target group would have to be school kids. Then as they grow they’ll naturally select plantbased over meat. Always got to watch the school administrator....
Don't eat processed foods = Don't eat impossible or soy protein 'meat'
God gave me teeth so I could eat meat. Facts!
No!
Fuck You impossible food
ImpossibleFoods Hi, Can you make it healthy (i.e. not full of harmful chemicals), taste good and low on the sodium? Can you make a veggie burger that really really tastes delicious? FYI: Your name makes me feel really uncomfortable..😬 impossible foods.. has a bad connotation
Ask about the additives in his meatless meat
ok, but what is going to happen to the existing farm animals when that happens? are they going to be all Culled? or will they be able to retire and enjoy some freedom at a sanctuary or at the farms?
Not if i can help it.
All that estrogen in those products and pretty soon all the protesters will have boobs.
VOTE FOR CONSERVATIVES: And be left to live your life in peace. VOTE FOR DEMS: And be regulated on pronouns, plastic straws & meat consumption. These power hungry nazis won’t stop until they control every aspect of our existence. Therefore, they must be stopped.
nope Then a cull of the millions of herds in existance?
Lmfao GL!
Pat Brown of ImpossibleFoods I’ll take the over on 15 years. easybettomake
Hahaha! No.
Only for those traveling to Mars.
As much as I like the idea of good non-meat alternatives to meat, I don’t see how this prediction could possibly come true.
Liberal America
I call bullshit on this one lol you cant force people to eat what they dont want, its not how it works. The meat industry will never be ceased to exist, we need meat.
Are we ? Ok so cows will become a zoo animal, otherwise endangered?
Lol
We are build carnivors. Not sure our intestins can handle this 🙉🙃 would love to know if this is safe before I become a panda
Beef it’s what’s for dinner tonight and 15 years from now Sosane64
HAHAHAHA
Honestly, I will never not eat real meat. But the fake stuff is fine too. You will not replace animal based products.
Work in meat dept at major supermarket. Calling Bull right now. 1/200 people even look for this crap. Most people try it, and that's the end of it
Im assuming that those products will be chaper than meat.
One of my struggles , stop eating animals . Won't quit trying tho . we'll figure it out with time .
So dumb
Hard pass. Eat Meat!
Yeah. We were all supposed to be using flying cars by now too. Predicting the future is a fool's game.
Total GARBAGE!
No meat... Impossible!!!😜
No thanks.
Every brand tastes like SHIT and gives you the shits in 15 minutes .
About time!
investors should be concerned the CEO is so out of touch. even Elon musk isn't saying gas cars are gone in 15
Trash
I doubt it.
This is just one of those cases where someone is so completely surrounded by like minded thinkers that they can't understand the broader world.
Meanwhile do the market math...no they won’t.
Delusions of grandeur
Compare with sigarets. Here in Europe unthinkabel in horecA...
There are people like me who can't stop eating non veg..... 😂✌
As many times this has been reposted I think someone overbought shares and desperately wants to short them.
Nah
I don't think it will be gone. Only the ultra rich will probably be able to afford it.
Never happened
LOL. Uh, NO. Plant based meat products taste like trash. They won't replace McD, BK, In & Out, Shake Shack, Wendy's etc, any time soon. Silly.
🤔 🦠 🍔
talking his book here. Absolute nonsense
Nuts. They try to replicate meat, but to disguise the flavor they load the vegan burger with 4x the sodium, which is NOT a healthy option.
False
This is not happening.
Right want people really need are salt laden fake meat padddies.
Yeah, watch everyone wither up and die eating that shite. What a load of BS
Stop posting this 💩!!!
Lol suck my dick, CEO of impossible burger.
Bit of a stretch, that. Particularly when these companies are failing in their efforts to replicate the taste & texture of animal-based products.
Bore off
Tell them they can save the earth with $OPTI OPTI
Hell Bloody Yeah. 😜😜😜
Yuck.
🤣🤣🤣 they should put down whatever they're smoking
Doubt it.
😂😂
...and all the cows gonna desapear from the earth
Right, that statement is definitely not based on them selling fake meat...
No more real T-Bone steak Can you also fake the bone I’m sad
Hahaha. Never!
wlzyl look at this stupid article
delusions of grandeur
When you get hungry enough, everything tastes good.
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