Affirm's IPO paperwork reveals its success hinges on Peloton sales - Business Insider

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Buy now, pay later fintech Affirm just revealed that 30% of its revenue comes from one merchant partner: Peloton

Affirm noted that the loss of Peloton as a partner would "materially and adversely" impact its financial condition and future prospects.The buy now, pay later lender Affirm, which was founded in 2012 by PayPal cofounder Max Levchin, revealed its IPO paperwork on Wednesday.

Peloton sales made up about 28% of Affirm's total revenue for the fiscal year ending on June 30, and 30% of its total revenue for the three months ending on September 30. Peloton sales made up about 28% of Affirm's total revenue for the fiscal year ending on June 30, and 30% of its total revenue for the three-month period ending on Sept. 30.

While Peloton's contribution to Affirm's overall sales has grown in 2020, it was still hefty even pre-pandemic. Affirm said Peloton represented 20% of total revenue in its 2019 fiscal year.

 

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datarade Wow

XeuleBot

hblodget Well, the bikes are kind of pricey. Does affirm bill the interest to the customer or the vendor, i.e.,...some affirm competitors charge vendors a hefty discount rate well in excess of typical V/MC/AMEX?

IPODave $pton this is here to stay

Pretty ballsy to have that many eggs in one basket.

Do you think amazon will come out with a bike for the kindle?

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