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How UFC commentator Joe Rogan became world's highest-paid podcaster - Business Insider

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Here's how comedian and UFC commentator Joe Rogan became the world's highest-paid podcaster

DMT, an illegal hallucinogenic drug

"It's a f--king billion roller coasters, plus aliens," he told the magazine. "It is whatever it is. I don't know what it is. A chemical gateway to another dimension? A portal of souls you can tap into? I don't see any negative to it."

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Great slides from LUMA_partners and activateinc consultants on how much upside there is in this space. Rogan is the crown jewel/outlier. But monetization at scale for new creators w/ over 1M podcasts to search/discover is the challenge/opportunity.

This new $100 million deal with Spotify is just another reason why the podcast market is the new frontier for marketers and brands to conquer.

the article uses the term 'right wing' at least 5 times and in a negative way, yet never uses 'left wing'. Bitchy Insider is just propaganda. 🙄

When Alex Jones is a little too crazy for you but you need that racist in your life. How douchey of Spotify...I knew I cancelled my service for a reason.

How can Spotify afford that?

He's the new Art Bell

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