Jessica Alba-backed Honest Company IPO raises $412.8 mln

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Honest Company Inc (HNST.O), the consumer goods company founded by actress Jessica Alba, said it priced its initial public offering (IPO) on Tuesday slightly above the midpoint of its indicated range, raising $412.8 million.

Actress and founder of the Honest Company Jessica Alba poses as she arrives for the 20th Annual Webby Awards in Manhattan, New York, U.S., May 16, 2016. REUTERS/Mike Segar, the consumer goods company founded by actress Jessica Alba, said it priced its initial public offering on Tuesday slightly above the midpoint of its indicated range, raising $412.8 million.

Alba, known for her roles in film "Fantastic Four" and TV series "Dark Angel", in 2011 co-founded Honest, which touts its baby products as a safer alternative to those that use synthetic chemicals, and remains a shareholder. Honest then reached a $7.35 million settlement for wrongly labeling ingredients in some products as natural, plant-based or chemical free.

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Jessica Alba Sees Nine-Figure Windfall As The Honest Company Goes PublicJessica Alba earned an honest fortune on Wednesday. The Honest Company went public on Wednesday morning, raising $413 million in its IPO. The company, which trades on the Nasdaq under the ticker HN… Windfall! I love this headline. Like jessicaalba hasn't been working her butt off for the past 7 years building this company building this brand and still acting, all the while being a mom. Way to totally minimalize this, like she bought $BTC and sat around then sold it! She’s a Great example of beauty with brains ...
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