Russia’s fashion industry faces uncertain future

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Industry is feeling the effects of the sanctions and rising costs after Russia’s invasion of Ukraine

A model presents a creation by Russian designer Igor Chapurin during the Moscow Fashion Week at fountain at the Exhibition of Achievements of National Economy in Moscow, Russia, June 21 2022. Picture: REUTERS/EVGENIA NOVOZHENINAScores of Western designer labels have quit Russia as part of a backlash against Moscow’s decision to send troops into Ukraine, leaving their domestic competitors to take centre-stage.

Even Russian couturiers rely heavily on Italy to provide the exclusive materials that go into clothing their wealthy clientele. The rouble has since bounced back, “but logistics are 10 times more expensive”, she said, adding that she had been left with no choice but to increase her prices.

 

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