Small, well-built Chinese EV called the Seagull poses a big threat to the US auto industry

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A tiny, low-priced electric vehicle called the Seagull has American automakers and politicians trembling.

A Seagull electric vehicle from Chinese automaker BYD for test driving is parked outside a showroom in Beijing, Wednesday, April 10, 2024. The tiny, low-priced electric vehicle called the Seagull has American automakers and politicians trembling. The car, launched last year by Chinese automaker BYD, sells for around $12,000 in China. But it drives well and is put together with craftsmanship that rivals U.S.-made electric vehicles that cost three times as much.

Earlier this year, Tesla CEO Elon Musk told industry analysts Chinese EVs are so good that without trade barriers, “they will pretty much demolish most other car companies in the world.” After the teardown, Woychowski, who has been in the auto business for 45 years, said he was left wondering if U.S. automakers can adjust. “Things will have to change in some radical ways in order to be able to compete,” he said.

“By having that all in-house and vertically integrated, there's an incredible advantage that they have,” Woychowski said. So Detroit needs to quickly re-learn a lot of design and engineering to keep up while shedding practices from a century of building vehicles. The trick will be determining which procedures to keep for safety and quality, and which to jettison because they aren't needed, he said.

While the acceleration isn't head-snapping like other EVs, the Seagull is peppy and would have no problems entering a freeway in heavy traffic. Woychowski says its top speed is limited to 81 mph, . BYD builds electric buses in California and told the AP last year that it is “still in the process” of deciding whether to sell autos in the U.S. It is weighing sites for a factory in Mexico, but that would be for the Mexican market, two company executives said in media interviews earlier this year.

 

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