The endless battle between Apple and Samsung for smartphone market supremacy around the world is in the spotlight again in a, and there are no prizes for guessing which of the two global brands emerges victorious in the region for the April–June 2024 timeframe.
But while Samsung continues to lead the world's second-largest smartphone market in terms of value, the volume crown is taken by Xiaomi this time around, with Vivo closely following in the silver medal position. That's basically the textbook definition of a bittersweet situation for Samsung, especially with its market value share jumping from 23.2 percent in Q2 2023 to 24.5 percent this last quarter and the company's volume share dropping from 18.4 to 18.1 percent in the same period.
Counterpoint analysts are further focusing their research on the market's 5G segment, which is even more dominant than ever before. Thanks largely to their declining prices, 5G-capable smartphones are slowly becoming ubiquitous in India, accounting for no less than 77 percent of all sales between April and June 2024. That number is likely to continue growing until 4G LTE-only devices will eventually go obsolete... presumably sooner than in other markets like the US or Western Europe.
Despite the challenges of balancing full-time parenthood with his work, Adrian's passion for tech trends, running, and movies keeps him energized. His commitment to mid-range smartphones has led to an eclectic collection of devices, saved from personal bankruptcy by his preference for 'adequate' over 'overpriced'.A discussion is a place, where people can voice their opinion, no matter if it is positive, neutral or negative.