This is the new chapter of the black hair industry, and it’s pretty powerful

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This could change the beauty landscape forever

, such product makers, along with service providers, influencers, hair stylists and consumers, are all interwoven in supporting a grassroots new dawn in black hair care. But this acceleration of business and development has seen black women not only creating their own, but also taking on roles in predominantly white spaces and helping to fix the industry at large.HairCrush UK

Like so many women, my relationship with my hair and my very identity has blossomed with the weight of a community that gives it so much value and love. Receiving a clear message that actually our hair is worth care, thought and quality products is so important in continuing to remedy women’s attitudes toward their hair. Once you add on the fact that black women are infiltrating the industry to spread their knowledge and empowering achievements in their fields, it’s nothing short of inspiring.

The women making their voices heard aren’t always so publicly celebrated or intentionally turned to. Sometimes it’s just about having that voice in the room. Jenavi Adisa, counter manager at Bumble and Bumble, spoke during a panel discussion about having her opinions heard as a black woman, how those she was working with wanted to learn.

 

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