Former professional CrossFit athlete Elisabeth Akinwale says she was saddened by the controversy, but not surprised."This is just the culmination of a lot of things that have happened over a long period of time," Akinwale says."A lot of folks have been coming to me with their experiences as people of color in CrossFit spaces and how they haven't been responded to by upper levels of the organization.
Akinwale cites examples of black CrossFitters asking majority-white gyms not to play music with the N-word, and Latinx athletes being asked not to speak in Spanish while they work out., saying his comments were"a mistake, not racist but a mistake." But that hasn't stopped the cascade of gyms disaffiliating from the brand. Neither Glassman nor CrossFit could be reached for comment.Hammer says one of the biggest things CrossFit has going for it is the strength of the brand.
So what will CrossFit be called if athletes and gyms distance themselves from the brand?"I'm seeing a lot of the affiliates taking on their own names like such and such community fitness, as one example," Akinwale says.Akinwale says this moment of reckoning in CrossFit is a microcosm of the societal change happening in America right now. Three years ago,about racism in the CrossFit community on Instagram that largely went unnoticed.
"Just like when you're competing in athletics, when you see an opening, you strike; that's exactly what's happening right now," Akinwale says."There's a moment where people's minds are being open to different things, and this is the moment we need to take advantage of." In 2020, CrossFit might be an example of what happens when a brand doesn't live up to its customers' expectations.
Anybody else want to take a position. Sorry is not a position. Wondering why we should not care about the death of a fellow American is. He was a human being with children, siblings and a mother.
I’d love to see a Glassman vs Paul cage match. All proceeds to BLM.
Yes, Glassman stepped down, but then he stepped right back up again, stepped down, stepped up, back down. Then he did some kettlebell swings and took a selfie for the 'gram.
They just could not help it
morgfair Glassman is a Trump supporter and financial contributor
All the people in this company must be punished from top down because of one man's comments. Way to throw out any due process for the thousands of good people who work for crossfit. The sponsors are real gems. The ceo is gone but the sponsors still fucked the rest.
Get woke go broke
They must be related
Gee, ya think? My first clue it was systemic and top-down? The phrase, ‘... not racist, but wrong.’ Right up there with, ‘I’m not racist, but...’ and, ‘I have several friends who are insert minority’
allyse_bradford Whew! I knew I had a good reason to avoid CrossFit!
I’m sure people experience racist incidents in LA Fitness, and in Target, and hiking around a mountain... what the fuck are you trying to say ?
So long CrossFit!
There were no racist remarks, but then, Nakedly Progressive Radio™ doesn't seem to worry about accuracy.
So an affiliate demanded the CEO make statements re Covid-19 and BLM, then got angry when the CEO called her delusional? BLM is an organization, not a godhead. It has no monopoly on moral principles. Vocalizing support for BLM is not a valid litmus for a gym's moral bona fides.
It’s Floyd - 19 Isn’t that what he said?
They should fire him...but not the honest working at the gyms just trying to earn a living..,
CANCEL THEM! Do not let him ever feed his family again!!! Revenge MakeHimJoblessLikeUs
One thing these protests have proven is that racists absolutely can not resist posting racist shit on social media.
So, I thought you leftists were protesting FOR the First Amendment, not AGAINST it. NPR would do well to take caution going forward, I never authorized NPR to play thought police. NPR just nullified NPR's Constitutional solvency.
Crossfit does not, apparently, apply to the cerebral muscle🤔
“The Protest” AllNewSeinfeld
Kris_Sacrebleu Ok, using a word I made up here’s a question: If you’re a CEO or business that’s racisting, and you see others like you losing tons of money etc. from racisting, wouldn’t that tell you it’s no longer cool or a good idea to do the racisting? So then you stop racisting? 🤷🏻♀️
Good
Lame.
kurtbardella well-deserved if i do say so myself.
Racist still don’t recognize the change that’s coming.
Great business model
And all he had to do was NOT. That's the worst/funniest part. He literally jumped up to get beat down. lol
NPR all propaganda all the time . oh THE PROTESTS ARE RIOTS AND THAT IS BULL CHIT
I have a feeling he's been openly saying fucked up shit the whole time....
It isn’t a healthy way to exercise anyway. It will be ok when they cease to exist.
No sympathy...free speech is sometimes stupid speech...it has consequences.
Boycott!
You would think it would loose supporters because it's unsafe and bordering on a fitness cult. Adding the guys rabid support of Trump would just be yet another reason not to go. So far SoulCycle and Crossfit both are headed up by old white guys who hate minorities.
As it should be.
Good.
He's wearing a hat indoors, AND it's on backwards. Yeah, I'm not expecting much from him.
Isn’t the CEO friends with Trump? Didn’t Trump consult him regarding lifting CDC coronavirus restrictions?
A guy I worked with at the scary mail order RX corporation was terrifying. He was a rabid conservative, but just seemed really psychotic. Heavily into crossfit. 😬 I'm convinced all bald dudes with beards are white supremacists, but especially who do crossfit.
Confirm if he is a trump supporter CNN NBCNews CBSNews washingtonpost latimes nytimes
Did he forget the first rule of CrossFit?
CrossFitCEO ICantBreath BlackLivesMatterToo
The affiliates pay upwards of $5K a year to call themselves a “CrossFit” gym, the more gyms bug out of CrossFit the better as far as I’m concerned.
When corporations push Communist agenda. It's essentially economic terrorism. Either you bow to the Commies of lose your jobs.
Will people ever quit talking about CrossFit?
Start of a new movement RacistToo
Cancel culture sucks. People are going to makes mistakes, learn and grow emotionally from it. As humanity we have to give faith in redemptions.
Social pressure. It's become absurd.
Sometimes capitalism works. So will the customers stay away?
You would think it would loose supporters because it's unsafe and bordering on a fitness cult. Adding the guys rapid support of Trump would just be yet another reason not to go.
Some just don't know how to keep their mouth shut... 🤫🤐😶
npr check your headlines. Are these remarks “racial” or are they “racist”? Search your hearts. You know the answer. Be brave enough to write it.
The bodybuilding community is full up with Red Pill misogynist and racists as well. I had to stop getting on /r/bodybuilding because it's such a disgusting community.
Way to shoot your business in the foot. Just like the Home Depot guy.
my wife goe's to sit down yoga at the rec center - is that cancelled
The free market at work!
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