KOTA BARU, June 4 — The floriculture industry, especially orchids which is one of the high value products that has a concentrated market demand, recorded an export value of RM417.3 million in 2021 compared to RM403.0 million in the previous year, said Deputy Minister of Agriculture and Food Industry I Datuk Seri Ahmad Hamzah.
He said the agenda to increase export and targeted products, such as increasing market growth and development of high value products were among the strategies focused on in the National Agro -Food Policy 2.0. “This will further drive the country’s economic growth in terms of income generation, and provide an positive spillover effects to various other sectors,” he said when opening the Orchid, Flora and Herbal Festival 2022 at the Kota Baru Rural Transformation Centre here last night.
On the Orchid, Flora and Herbal Festival 2022, Ahmad said it was the seventh edition and would close on June 12.