Apple couldn't save the smartphone industry from its worst year since 2013

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The personal-computer market just capped off a bad year, but the smartphone market suffered more—at least by one metric.

The smartphone industry shipped 1.21 billion units during 2022, marking the lowest shipment count since 2013, according to researchers from IDC. Smartphone shipments declined 11.3% on the year.The smartphone industry shipped 1.21 billion units during 2022, marking the lowest shipment count since 2013, according to researchers from IDC. Smartphone shipments declined 11.3% on the year.

“We have never seen shipments in the holiday quarter come in lower than the previous quarter,” IDC research director Nabila Popal said in a release. “However, weakened demand and high inventory caused vendors to cut back drastically on shipments.” Apple Inc. AAPL was the fourth-quarter leader in smartphone shipments with 72.3 million units, according to IDC’s data. But while the company’s market share for the quarter rose to 24.1% from 23.1% a year before, Apple still witnessed a 14.9% decline in volumes relative to that period.

 

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who wants to spend $1000+ when it’s not significantly better. Tweeted using 1st gen SE 😂😂

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